increase YOUR sales while building the confidence and independence to create YOUR own path to success
Like Jane Austen, authors and creatives primarily work alone – whether it’s writing, publishing and marketing your books, running an online business or managing a side hustle.
While this offers autonomy and flexibility, it can be lonely. We miss personal and professional development, a sense of team and belonging, and the accountability and focus to stay productive each day. The internet is abundant with experts, communities, guidelines and training, but navigating this sea of information can be overwhelming.
Created by Caroline Jane Knight and Melissa Makarewicz, The Austen Pathway provides authors and creatives with all the development and support they need, from a source they can trust:
A guided curriculum of personal and professional development, made simple (see below)
The benefit of our experience through regular podcasts, workshops, training, one-on-one coaching, newsletters, infographics, information and recommended reading
A supportive community with fellow authors and creatives
Access to our extensive networks in the book and business communities
A cheer squad, tools and incentives to stay on track
A full suite of marketing, social media, publishing and businesses services, for when you want us to handle it for you
THE AUSTEN PATHWAY
PERSONAL AND PROFESSIONAL DEVELOPMENT
Customise your own pathway or let us guide you along the way.
1. BE TRUE TO YOURSELF
Explore your passions, values, life goals and style. Create your personal compass and brand.
2. POLISH YOUR SKILLS
Learn the business skills, including publishing, marketing and social media, to activate your plan.
4. Think strategically
Define your creative and business goals. Develop the right strategies and plans to achieve your goals.
2. MANAGE YOUR MINDSET
Manage your confidence, stress and mindset. Develop the resilience needed to maintain productivity.
3. Connect with others
Develop your communication skills and the right network to support you. Understand your audience.
6. REFLECT AND PERFECT
Understand how to use data and feedback. Know what and how to innovate to maximise your returns.